“Branding tip: if your organization is lucky enough to have a classic Paul Rand logo, never ever fucking change it. Ever.”
(via The Real Janelle)
Founder + CEO @ 20x200. Shopgirl @ Jen Bekman Gallery. Hey, Hot Shot! proprietress. Art for everyone evangelist. Opinionated lady.
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All things considered, let’s not allow nostalgia, camp and iconography get in the way of phasing out a “quirky” and...
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